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SAN FRANCISCO, CA -- (Marketwired) -- 06/20/14 -- DataSift, the leading social data platform, announced today that Founder and Chief Technology Officer Nick Halstead received the Digital Masters Award for the Technology category at a ceremony in London that brought together more than 300 of the U.K's most senior digital executives.

The Digital Masters Awards were created to celebrate the executives spearheading the region's digital revolution and to become the benchmark for excellence in digital leadership. Halstead was recognized for his extraordinary achievements over the course of the past year and their reflected credit across the U.K.'s digital ecosystem.

"At DataSift, our vision is for all organizations to make the use of social data integral to their business, from market research to product delivery and every process in between," Halstead said. "Through our efforts, our customers are able to benefit from the full social picture -- not just one or two networks -- and influence business operations with relevant insights in real-time. I am honored with this recognition from the Digital Masters."

The DataSift platform allows businesses to easily aggregate, filter and extract meaning from social data and other enterprise data sources and put it to work -- gathering market insight, understanding customers more deeply, measuring results, optimizing campaigns and more. The DataSift platform processes 2 billion social interactions from thousands of sources -- in real-time, every day -- including Twitter, Facebook, Tumblr and Sina Weibo, as well as business data from sources such as LexisNexis, going beyond simple keyword searches, allowing precision filtering that allows companies to receive the data that matters while reducing costs.

About DataSift
DataSift Inc. is the leading social data platform with more than 1,000 customers in 40+ countries. DataSift is driving a revolution in corporate decision-making by making it easy for applications to incorporate the use of real time and historical Social data intelligently and easily into data analysis. The DataSift platform enables companies to easily aggregate, filter and extract useful data from the billions of public social conversations on Twitter, other leading social networks and millions of other sources. DataSift powers hundreds of applications across a wide variety of industries including retail, telco, high tech, consumer packaged goods and agencies. DataSift has offices in San Francisco, New York, Canada, and Reading, U.K. For more information, visit www.datasift.com and follow us on Twitter @datasift.