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SAN MATEO, CA -- (Marketwired) -- 12/16/14 -- Today, Bitcasa released the findings of a commissioned study showing that developers have been slow to adopt cloud solutions for application storage. The study titled, "The Developer's Dilemma," highlighted a number of barriers limiting cloud adoption and identified a common dilemma developers face when deciding whether to utilize cloud storage.

Although two thirds of respondents acknowledged the important role of storage in app design, and 83 percent expect storage needs to increase, many see the cloud as either too complex, or too restrictive. As a result, most developers (52%) continue to store data on the device, despite increasing storage demands and growing competition from other apps for space.

The Developer's Dilemma is the choice developers have to make between building their own file system on public cloud infrastructure, which is difficult and time consuming; or leveraging a third-party cloud storage API and surrendering their users and user experience to the likes of Dropbox and Box.

"With IDC predicting that the volume of digital content will grow by 10x to surpass 44 trillion GBs in 2020, cloud storage is quickly becoming essential for data-intensive apps," said Brian Taptich, Bitcasa CEO. "The findings of the study confirm our hypothesis that developers need a secure cloud storage solution that's both easy to integrate and offers full control of data and UX. Our goal is ultimately to help reduce complexity and enable developers focus more on their core functionality -- storage should be simple."

Bitcasa is aiming to solve this dilemma with CloudFS. The service offers developers pre-built file system functionality through a set of APIs that simplifies cloud storage integration. In contrast to other cloud storage APIs, CloudFS is the first service that allows developers to maintain full control over their user experience and data. More than 12,000 developers have already signed up for CloudFS accounts since its September launch.

The Developer's Dilemma survey, completed by more than 231 developers in the United States, was carried out by an independent research firm. For more information on CloudFS visit www.bitcasa.com.

About Bitcasa
Bitcasa makes cloud storage simple. Its highly secure and scalable cloud storage platform is enabling developers and consumers in more than 140 countries to affordably store and share content. With regionalized storage and access across all devices; Android, iOS, Windows, Windows RT, Mac OSX, Linux, and the Web, the Bitcasa Platform provides a File System (FS) API so developers and service providers can accelerate time to market with unmatched cloud storage performance. Bitcasa is backed by top-tier investors, including Horizons Ventures, Pelion Venture Partners, First Round Capital, Samsung Ventures and Andreessen Horowitz. For more details visit www.bitcasa.com or follow us on Facebook www.facebook.com/bitcasa or Twitter www.twitter.com/Bitcasa

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