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SANTA CLARA, CA -- (Marketwired) -- 02/11/14 -- Join Trifacta, a Data Transformation Platform provider, for five sessions at O'Reilly's Strata Conference at the Santa Clara Convention Center in Santa Clara, taking place from Tuesday, February 11, 2014 to Thursday, February 13, 2014.

Sessions will include talks with Joe Hellerstein, CEO and co-founder, Jeffrey Heer, CXO and co-founder, and Tutti Taygerly, VP of User Experience, and include discussions on data transformation, use cases for accessing and analyzing Big Data, and the company's breakthrough Predictive Interaction™ technology.

Sessions at the conference include:

Data Transformation: Skills of the Agile Data Wrangler
Tuesday, February 11, 2014 at 3:30pm PT
Data analysts routinely report spending more time "wrangling" their data than performing analysis. In this tutorial, Joe Hellerstein will focus on the ever-present yet oft-overlooked challenges of data transformation, including discovery, structure, content and curation.

Data Transformation: A User-Centric Approach to Accessing and Analyzing Big Data
Wednesday, February 12, 2014 at 4:50pm PT
Join Trifacta's founders and their customers to learn how data transformation is changing the way people work with data. By increasing data analyst productivity and giving business analysts direct access to Big Data for the first time, Trifacta's technology increases the breadth of data they work with, significantly shortens "time to insight," and enables better business decisions.

Big Data Moonshots and Ground Control
Thursday, February 13, 2014 at 8:50am PT
Speaking from two perspectives in tech and design, Joe Hellerstein and Tutti Taygerly describe "Predictive Interaction" -- a new model for high-level human-data interaction that radically improves the productivity and accessibility of the most time-consuming work in the analytics lifecycle.

Office Hour with Jeffrey Heer
Wednesday, February 12, 2014 at 1:40pm PT
If you're spending more time "wrangling" data than performing analysis, talk to Jeffrey about:

• Interactive data analysis
• Data transformation and preparation
• Data visualization

Office Hour with Joe Hellerstein
Thursday, February 13, 2014 at 10:10am PT
During this session, Joe Hellerstein will discuss:

• Data transformation: discovery, structure, content
• The human side of data science
• Technology trends in data: research and impacts on practice

In addition to presenting during the conference, Trifacta's Data Transformation Platform will be demonstrated in the exhibition hall at booth #218.

Learn more about Trifacta's presence at Strata: http://trifacta.com/company/events/

Additional Resources
Trifacta Launches Data Transformation Platform to Clear Data Analysis Bottleneck
Learn more about Trifacta
Read more on the Trifacta blog: http://trifacta.com/blog/
Follow us on Twitter: https://twitter.com/trifacta
Become a fan on Facebook: https://www.facebook.com/Trifacta
Connect on LinkedIn: http://www.linkedin.com/company/trifacta

About Trifacta
Trifacta, the pioneer in data transformation, significantly enhances the value of an enterprise's Big Data by enabling users to easily transform raw, complex data into clean and structured formats for analysis. Leveraging decades of innovative work in human-computer interaction, scalable data management and machine learning, Trifacta's unique technology creates a partnership between user and machine, with each side learning from the other and becoming smarter with experience. Trifacta is backed by Accel Partners and Greylock Partners.