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MANCHESTER, VT -- (Marketwired) -- 01/29/14 -- Ai Squared, the makers of ZoomText, the world's #1 low vision access software, announces sitecues, an assistive technology that builds magnification and reading capabilities right into websites.

sitecues by Ai Squared is a turnkey SaaS (Software as a Service) solution that is easily integrated into existing websites. With a very simple implementation, website owners can make their sites easier to read, hear and consume content thus making their sites more inclusive and enjoyable to visit.

People vary greatly, but the web is currently delivered as though one size fits all. With sitecues, website owners can better serve boomers, seniors and individuals with age related diminished vision, severe low vision and other visual and print difficulties. This demographic with gradual sensory loss exceeds 100M in the US alone and has an online purchasing power that exceeds $150 billion (according to Forrester). Corporations, organizations, federal and local governments and associations will be able to reach and engage this audience, resulting in more page views, decreased abandonment rates and ultimately higher customer loyalty.

In announcing sitecues, company CEO David Wu commented, "From a user's point of view, sitecues is an intuitive means of displaying and reading information, that allows users to better concentrate on parts of web pages that interest them. The user experience is optimized so that website owners can reach and retain not only those with visual challenges but also the aging population and those with language and learning challenges."

sitecues Vice President of Engineering Thom Kenney says "From the website owner's perspective, sitecues offers simple, fast integration, with no heavy lifting needed to install. Activating sitecues is done with exactly one line of JavaScript per web page."

sitecues will be unveiled for commercial availability and demonstrated at the ATIA conference in Orlando Florida from January 29th to 31st, 2014.

About sitecues by Ai Squared, Inc.
Ai Squared is the worldwide leader in assistive technology solutions for the visually challenged for 20 years. The product line is available in over twenty languages sold in 45 countries through a network of over 350 dealers across the globe. Ai Squared has helped hundreds of thousands of individuals with early vision loss, computer vision syndrome, and visual impairments such as macular degeneration and glaucoma. Ai Squared's screen magnification and screen reading products dramatically improve a computer's usability and friendliness for the low vision user, raising their level of productivity, satisfaction, and independence. The family of Ai Squared products includes ZoomText Magnifier, ZoomText Magnifier/Reader, ZoomText Large-Print Keyboard, ZoomText Express, the ZoomReader iPhone app, and the ZoomContacts iPad app and sitecues. For more information, please visit www.sitecues.com