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SAN FRANCISCO, CA -- (Marketwire) -- 06/13/12 -- RainStor, a provider of Big Data management software, today announced that RainStor is sponsoring the Big Data Analytics 2012 Conference, hosted by Whitehall Media to be held in London. Additionally, Julian Cook will present a seminar taking place on June 20 at London's Hotel Russell on "Big Data Analytics - Affordable, Flexible and Fast!" Big Data Analytics 2012 is the UK's largest and most prestigious cross-industry event for the large enterprise sector that brings together CEOs, CIOs, business directors and IT executives to discuss data management, analysis, security and storage strategies including best practices for big data.

Details At-A-Glance
What: "Big Data Analytics - Affordable, Flexible and Fast!"
Who: Julian Cook, RainStor SVP Business Development
When: June 20 at 12:15pm BST
Where: Big Data Analytics 2012, London, Hotel Russell
How: Register at http://www.whitehallmedia.co.uk/bda/event-registration/?ee=1

Seminar Description
Enterprise data creation rates are on the rise. It's arriving from multiple different sources, at high velocity, in varied formats and the business wants to analyze it and quickly gain value by detecting patterns and trends to enable smarter business decisions.

The truth is many of us have been living with Big Data for years, long before the term became popular and many of the core challenges have not changed. Storing and managing the raw detailed multi-structured data for the long term is critical so you provide the business ongoing access for query and analysis without breaking the budget and predictably scaling as growth rates escalate.

From this session, attendees will learn how to continue to leverage existing database SQL skills, which can be used with Big Data environments even running Hadoop. Additionally, with unique capabilities to reduce the data storage footprint, you can actually speed-up query performance in addition to drive down storage and hardware costs. Learn how you can get enterprise-grade database standards regardless of the platform deployment choice, at significantly lower cost. On-premise, cloud or native on Hadoop, you can provide security and built in reliability for continuous uptime.

About the Speaker:
Julian has almost two decades of experience in the IT industry, working in a variety of senior marketing, business development, product management and consulting roles for blue-chip and early-stage technology companies. He started his career in management consultancy, working for Andersen Consulting, Deloitte & Touche, and PwC leading global eBusiness projects across the USA and EMEA. Julian joined Siebel Systems in 2001 with responsibility for product marketing of Internet Applications. More recently Julian was VP Marketing at Vecta Software Corporation in the UK, driving the company's overall marketing, product marketing and product management strategy. Before joining RainStor, Julian held several interim marketing positions advising early-stage companies. Julian holds a BSc (Hons) in Chemistry from the University of Exeter, UK

Additional Resources

• RainStor's Big Data Analytics on Hadoop Overview
• RainStor's Infographic
• RainStor's Blog
• Twitter

About RainStor
RainStor provides Big Data management software. RainStor's database enables the world's largest companies to keep and access limitless amounts of data for as long as they want at the lowest cost. It features the highest level of compression on the market, together with high performance on-demand query and simplified management. RainStor runs natively on a variety of architectures and infrastructure including Hadoop. RainStor's leading partners include Amdocs, Anritsu, AdaptiveMobile, Dell, HP, Informatica, Qosmos and Teradata.

RainStor is a privately held company with offices in San Francisco, USA and Gloucester, UK. For more information, visit www.rainstor.com. Join the conversation at www.twitter.com/rainstor.

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