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NEW YORK, NY -- (Marketwired) -- 04/30/14 -- Oracle (NYSE: ORCL)

News Summary

• Oracle will introduce the Oracle Marketing Cloud at a special event today at the Museum of Arts and Design in New York City. Oracle Marketing Cloud is a comprehensive suite of modern marketing products that includes Oracle Eloqua, Oracle Responsys, Oracle Compendium, Oracle BlueKai, and Oracle Social Cloud. By pairing Oracle Marketing Cloud's data-driven solutions with world-class marketing execution, marketers can influence their customers to find the right products, stay loyal over time, and become ideal customers that advocate for their brands.

News Facts

• Oracle will host a special event, Engage Your Ideal Customers: The Art & Science of Modern Marketing, from 5:00 - 8.00 p.m. ET today at the Museum of Arts and Design in New York City, to introduce the Oracle Marketing Cloud.
• "Engage Your Ideal Customers: The Art & Science of Modern Marketing" will be an insightful evening exploring key trends and themes in modern marketing, and outlining how marketers can leverage best-in-class technology to find, engage and develop their ideal customers.
• At the event, Oracle President Mark Hurd will introduce the Oracle Marketing Cloud, a comprehensive suite of modern marketing products that includes cross-channel marketing, content marketing, social marketing and data management for marketing. The Oracle Marketing Cloud includes leading technologies in their categories from Oracle's recent acquisitions, including Eloqua, Responsys, Compendium, and most recently BlueKai, which adds a leading data management platform (DMP) and marketplace for marketing.
• Senior marketing executives from brands such as Verizon Wireless, jetBlue, Comcast and Wiley will discuss how they are using Oracle Marketing Cloud solutions to improve their customer and marketing experience.
• The event will also feature insights from Kevin Akeroyd, senior vice president and general manager, Oracle Marketing Cloud; Reggie Bradford, senior vice president, Oracle Social Cloud; and Judith Sim, Oracle Chief Marketing Officer.
• With data-driven solutions paired with world-class marketing execution, the Oracle Marketing Cloud enables marketers to engage their ideal customers and help them deliver exceptional customer experiences, so that they can build great relationships with their customers to increase loyalty, and create advocates for their brands.

Supporting Resources

• Oracle Marketing Cloud
• Oracle Eloqua
• Oracle Responsys
• Oracle Compendium
• Oracle BlueKai
• Oracle Social Cloud
• Social Media Event Hashtag: #ModernMarketing

About Oracle
Oracle engineers hardware and software to work together in the cloud and in your data center. For more information about Oracle (NYSE: ORCL), visit www.oracle.com.

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