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SAN MATEO, CA -- (Marketwired) -- 04/10/14 -- Platfora, the big data analytics software company that is putting an end to gut decision making, has been named a finalist for an American Technology Award (ATA) in Big Data Applications. The only national "Best of" award in the technology industry, the ATAs represent outstanding innovations and achievement.

"Organizations are currently dealing with an unprecedented amount of data, and the volumes are predicted to increase 50 fold in the next 6 years. Platfora enables enterprises to harness their data to make better informed decisions," said Ben Werther, founder and CEO at Platfora. "We're honored that the TechAmerica Foundation has named the Platfora Big Data Analytics platform as one of three finalists, along with Cloudera and Prism Skylabs."

For big data to be valuable now and in the future, organizations must add a purpose-built analytics platform on top of Hadoop that can scale exponentially and handle all forms of big data: customer interaction, transaction and machine data. Platfora created the Big Data Analytics platform, which puts these types of data at the fingertips of line-of-business users. Now, non-technical users can interactively manipulate data to make fact-based decisions without the intervention of IT, gaining never-before-possible competitive advantage from their big data.

"Each year the quality of the nominations we get for the American Technology Awards improves. The amazing innovations and advancements in technology that each of the finalists represent is a true testament to the quality of our industry in this country," said Shawn Osborne, Chairman of the TechAmerica Foundation. "We congratulate Platfora on being a finalist for this prestigious award."

The TechAmerica Foundation will be presenting the products and announcing the winners at a showcase and awards ceremony at 1776, Washington, D.C.'s premier tech startup. The event, being held May 20, brings together tech innovators, policy makers and investors.

About TechAmerica Foundation
TechAmerica Foundation educates industry executives, policy makers and opinion leaders on the promise of technological innovation to advance prosperity, security and the general welfare. Launched in 1981, the Foundation is a 501(c)(3) non-profit, non-partisan affiliate of TechAmerica, which is the leading voice and resource for the U.S. technology industry. The Foundation disseminates award-winning industry, policy and market research covering topics such as U.S. competitiveness in a global economy, innovation in government, and other areas of national interest. It also organizes conferences and seminars to explore pertinent issues with government and industry representatives and to share the Foundation's findings. Learn more about TechAmerica Foundation at www.techamericafoundation.org.

About Platfora
Platfora puts an end to the gut decision by giving enterprises blazing fast factual insights across all of their data sets for outsized competitive advantage. Delivered as subscription software on premises or in the cloud, Platfora Big Data Analytics is a platform that anyone can use. Existing tools and processes for analyzing data force line-of-business executives to make gut decisions instead of fact-based decisions because they can't get to all the facts or get to them fast enough--too much and too many varieties of data are accumulating too quickly. Yet, businesses are at risk of irrelevance or extinction if they continue to do not enough, or nothing, with big data. Platfora's technology mixes customer interaction, machine and transactional data for infinite correlations across an infinite amount of data so that enterprises can meet and exceed their business goals in the Fact-based Economy. Customers such as Citi, Comcast, DirecTV, Disney, Edmunds.com, Opower, Riot Games, Vivint and The Washington Post use Platfora as their permanent path to success with big data. www.platfora.com

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