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OTTAWA, ONTARIO -- (Marketwire) -- 08/22/12 -- Editors Note: There is an image associated with this press release.

Amika Mobile's award winning Amika Mobility Server (AMS) for critical and emergency alerting now deployed with Red Oxygen's short message service (SMS) text messages at the annual Little League Baseball World Series in South Williamsport, Pennsylvania. This annual tournament, the world's largest youth sporting event, is for baseball players from all over the world and the final will be decided at the championship game on Sunday, August 26.

"We are very excited to work with the Little League International organization and our deployment of the AMS in conjunction with Red Oxygen's SMS service will ensure that the leaders of the tournament are alerted and can reply as critical or emergency situations occur on their phones or at security workstations," stated Amika Mobile Co-Founder/CEO Sue Abu-Hakima.

"Red Oxygen is happy to sponsor the Little League Baseball World Series by providing SMS alerts integrated with AMS to keep everyone safe in case there are urgent or critical - tournament, player, or weather alerts. Events like these take advantage of SMS alert systems to contact selected groups of people quickly," said Tom Sheahan, owner and CEO at Red Oxygen.

"Little League Baseball World Series has strict requirements to ensure the safety, security, and enjoyment of our players, volunteers, and fans from all over the world. We are happy to have innovative security and safety technology like the AMS notification system that works in conjunction with our other electronic security systems," said Jim Ferguson, Director of Security for Little League International.

According to Gartner's January 2012 Market Scope report, emergency mass notification is now a best business practice - closing 2011 at $650 Million in the US alone. Gartner also points out the growing importance of personalized critical and emergency notification at any organization.

About Amika Mobile Amika Mobile is privately held specializing in critical and emergency mass notification solutions. AMS is ideal for communities, airports, sports arenas, shopping centers and campuses whose visitors are not always pre-registered in a contacts database. The AMS alerts over 16 layers including WiFi, SMS, Email, VoIP, PA systems, Message Boards, Twitter, RSS Feeds, Facebook, etc. The AMS can trigger alerts based on disparate sensor events from access control, fire panels, cameras, etc. AMS monitors local weather through CAP-CP, NAADS, NOAA, etc. Emergency and critical alerts are ideal for those concerned with public safety and security. Amika Mobile has won 12 awards and sells products through partners, and OEMs to service providers or platform vendors. See www.amikamobile.com or follow Amika Mobile on Twitter or Facebook.

About Red Oxygen Red Oxygen is a leading developer and distributor of SMS software and services. Combining the power of email applications, instant messaging clients or CRM applications with the convenience and mobility of text messaging, Red Oxygen's products allow users to send text messages to specific individuals or entire lists. Red Oxygen has built award-winning products and services used by corporations such as Microsoft, Siemens, Eli Lilly, Pfizer, 3M and Panasonic. They use Red Oxygen products and services because they reduce telecommunications costs, improve communication with staff, leverage existing infrastructure and improve productivity. See www.redoxygen.com

About Little League Baseball World Series Little League Baseball World Series is a baseball tournament for children aged 11 to 13 years old. It was originally called the National Little League Tournament and was later renamed for the World Series in Major League Baseball. It was first held in 1947 and is held every August in South Williamsport, Pennsylvania, in the United States. It has participants from as many as 80 countries. It is run by the Little League International organization. See www.littleleague.org

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