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CHICAGO, IL -- (Marketwired) -- 05/13/13 -- Fruition Partners, the leading provider of technology-enabled services for the IT Service Management (ITSM) sector, today announced its presence at Knowledge13, the largest gathering of IT professionals using cloud services for enterprise IT service automation taking place May 12-16 in Las Vegas. On the heels of reaching Preferred Partner status from the ServiceNow Global Services Partner Program, announced on May 6, Fruition Partners will showcase its robust service offering and innovative products for elevating IT service management to the cloud at booth #1310.

By 2014, the overall market for IT cloud services is expected to grow to more than $55 billion, representing a significant market opportunity for ServiceNow and its strategic partners. With more than 325 ServiceNow implementations to its credit, Fruition Partners is the only firm that is dedicated solely to cloud service management, offering more services, more on-the-job experience and more custom development expertise than any other ServiceNow partner in the world. Fruition Partners is one of only two vendors to reach Preferred Partner status.

"We are a cloud-born business dedicated to aligning our cloud and ITSM expertise with the ServiceNow platform to help organizations realize the cost and performance advantages of service management in the cloud," said Marc Talluto, CEO of Fruition Partners. "We excel at being in the field, migrating applications to the cloud and creating advanced services to integrate and expand the use of the ServiceNow platform."

In-Booth Knowledge Transfer
One of several products on display in the Fruition Partners booth, #1310 at Knowledge13 will be TeleBridge 2013, announced on March 18. TeleBridge 2013 is a ground-breaking telephony software that extends the ServiceNow platform to include new voice and Short Message Service (SMS) capabilities. By combining the scalability and low cost of Twilio's cloud-communications infrastructure with the flexibility and wealth of metadata already available in the ServiceNow Service Automation Platform, TeleBridge 2013 enables organizations to build next-generation voice and SMS-enabled business applications quickly and cost-effectively.

Other proprietary products, methodologies and platform applications to be on display in the Fruition booth include Service Management Accelerator, Unit Testing with Jasmine, Purchase Order System and Financial Campaign Manager. Each extends the value of the ServiceNow platform and ensures greater return on investment.

The Fruition Genius Bar will be manned by members of the Fruition managed services team. Attendees are encouraged to stop by and get expert tips and practical advice on their most pressing service management questions. Conference attendees could receive up to 10 free hours of virtual administration for stopping by the booth.

On-Site Fun
Like in years past, Fruition Partners has several fun and engaging games and activities planned for Knowledge13. Back by popular demand FruGames returns to Knowledge. Built on ServiceNow utilizing TeleBridge, the interactive mobile game allows conference attendees to earn points by texting in codes found throughout the conference. Participants can enter to win a grand prize trip for two anywhere in the continental United States. FruGame winners will be announced at the closing reception taking place Wednesday night at the Rain Nightclub at The Palms Hotel. For more information, and to register, go to: know13.fruitionpartners.com

Look for the Fruition bus on the strip. An entertainer-style mega bus will be shuttling conference attendees and Fruition High Rollers to-and-from popular Las Vegas sites and the conference hall. Keep an eye out for other surprises from the Fruition team during the show.

About Fruition Partners
Fruition Partners is a technology-enabled services firm focused on elevating IT service management to the cloud. The company combines practical experience with technology-enabled tools and services to help organizations attain sustainable success throughout the entire ITSM process. With more than 325 ServiceNow implementations to its credit, Fruition is a preferred partner of the leading enterprise IT cloud company. Fruition's depth of experience and team of nearly 200 cloud-integration experts, accelerate service management to the cloud and ensure clients experience the cost and performance benefits quickly and easily. The company is a trusted partner to some of the world's most respected organizations including Coca-Cola, General Electric (GE), Delphi, Fox, Target, Tiffany & Company, Viacom and Yale University. For more information on Fruition Partners visit http://www.fruitionpartners.com or follow the company on Twitter @FruitionPartner