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REDWOOD SHORES, CA -- (Marketwired) -- 07/30/13 -- Oracle (NYSE: ORCL)

News Summary
ReachLocal, Inc., a leader in local online marketing solutions for small and medium-sized businesses, has implemented the Oracle E-Business Suite 12.1 to help streamline its business processes and support global growth strategy. ReachLocal implemented a single global instance of Oracle E-Business Suite Financials and Human Capital Management, which has been integrated with the existing Oracle Essbase and Oracle Hyperion Financial Reporting solutions to help improve internal and external reporting. The implementation was completed in just 18 weeks using Oracle Business Accelerators.

News Facts

• To help streamline business processes and support its global expansion, ReachLocal, Inc., an online marketing provider for local businesses all over the world, has deployed a single global instance of the Oracle E-Business Suite 12.1 to replace its legacy Microsoft ERP system.
• As a fast-growing global company, ReachLocal needed a modern and flexible business platform that could support its expansion into new markets by driving efficiencies across its financial, HR and organizational processes.
• Leveraging Oracle Business Accelerators, ReachLocal was able to implement the Oracle E-Business Suite 12.1 in an extremely short timeframe -- just 18 weeks -- and within budget.
• Oracle Business Accelerators are powerful, easy-to-use cloud-based rapid implementation tools that manage the configuration of enterprise-grade Oracle Applications for growing businesses.
• With the Oracle E-Business Suite Financials modules, including Oracle General Ledger, Oracle Payables, Oracle Receivables and Oracle Cash Management, ReachLocal has been able to automate financial reporting processes and create a scalable system that can be easily replicated in new markets.
• The detailed insights provided by Oracle E-Business Suite Financials modules have also helped ReachLocal to reduce the time taken for month- and year-end reporting.
• By taking advantage of the seamless integration between the Oracle E-Business Suite 12.1 and its existing Oracle Essbase and Oracle Hyperion Financial Reporting solution, ReachLocal has been able to further streamline financial processes and ensure compliance with global and local regulations.
• With the implementation, ReachLocal has also been able to leverage Oracle E-Business Suite 12.1 Human Capital Management (HCM) to establish a global HR system that delivers the visibility it needed to better respond to employee and staffing needs.

Supporting Quote

• "To support our expansion into new markets, we needed a system that could streamline processes, scale with our business and integrate with our existing solutions," said Charles Wong, director of Financial Systems, ReachLocal. "The new functionality within the Oracle E-Business Suite 12.1 delivered exactly what we needed and has enabled us to create a world class ERP platform. It has helped us optimize financial processes, establish a global HR system and create a scalable system that can be quickly and easily expanded."

Supporting Resources

• Oracle E-Business Suite 12.1
• Oracle E-Business Suite Financials
• Oracle General Ledger
• Oracle Payables
• Oracle Receivables
• Oracle Cash Management
• Oracle E-Business Suite HCM
• Oracle PartnerNetwork
• Oracle Business Accelerators
• Oracle for Midsize Companies
• ReachLocal

About Oracle Applications
Over 65,000 customers worldwide rely on Oracle's complete, open and integrated enterprise applications to achieve superior results and over 290,000 midsize customers rely on Oracle's products and services to facilitate global growth strategies. Oracle provides a secure path for customers to benefit from the latest technology advances that improve the customer software experience and drive better business performance. Oracle Applications Unlimited is Oracle's commitment to customer choice through continuous investment and innovation in current applications offerings. Oracle's next-generation Fusion Applications build upon that commitment, and are designed to work with and evolve your existing applications investments. Oracle's lifetime support policy helps ensure customers will continue to have a choice in upgrade paths, based on their enterprise needs. For more information on the latest Oracle Applications releases go to: www.oracle.com/applications.

About Oracle
Oracle engineers hardware and software to work together in the cloud and in your data center. For more information about Oracle (NYSE: ORCL), visit www.oracle.com.

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