Seguridad Mania.com - España y América Latina

SAO PAULO, BRAZIL -- (Marketwired) -- 08/01/13 -- Message Systems, the leader in digital messaging software, is expanding its presence in Latin America in order to capitalize on rapidly growing opportunities in the South and Central American markets. The company's efforts in the region are being led from its São Paolo, Brazil office by new team members, Marco Pozam and Luciano Dolenc, experienced technology executives with proven success building technology brands in Latin America. With this intensified focus on Latin America, Message Systems intends to more effectively meet the needs of financial services providers, online retailers and other e-businesses in the region for secure and reliable high-volume messaging solutions.

"Building a global brand means making significant investments, meeting market needs and winning business on every continent," said George Schlossnagle, CEO of Message Systems. "Our presence in Latin America has been growing steadily in recent years. Now, as the need grows for robust messaging capabilities throughout the region, we are determined to repeat the success we've achieved in North America, EMEA and APAC. Our cross-channel messaging solutions will drive significant business value for Latin American companies as they capitalize on expanding opportunities in their markets."

Mirroring the explosive growth in digital messaging worldwide, Latin America is seeing growing numbers of companies across all sectors conducting more business through email, mobile and social messaging channels. In 2012, smartphone sales outstripped feature phone sales in Latin America for the first time, and increasingly online retailers, financial services providers and e-businesses are looking to leverage cross-channel capabilities to connect more effectively with highly mobile consumers. Message Systems solutions will deliver the advanced messaging capabilities these companies need to power new email, SMS, IM and push notification services, which will in turn help companies in the region build stronger customer relationships, deepen engagement, reduce costs and increase revenue.

As part of its expanded investment in Latin America, Message Systems has brought on board a team of experienced technology executives from the region. Solution Consultant Marco Pozam, a recognized expert in project portfolio management and ITIL, has led diverse projects throughout Latin America as well as in the U.S. and Japan. Pozam will help Message Systems customers in the region make the right decisions about messaging infrastructure, project delivery and IT governance to accomplish their transformation agenda and realize their strategic objectives. Director of Sales Luciano Dolenc, a 20+ year veteran of the Brazilian computer industry, has both a strong technical background and a proven track record for developing local subsidiaries in Brazil for U.S.-based companies. Dolenc brings to the Message Systems team deep expertise in building direct and indirect sales strategies that maximize market penetration and coverage.

"The experienced, knowledgeable executives leading our expanded Latin American team reflects our determination to achieve our goals for the region," said Dain McCracken, SVP of International Sales at Message Systems. "Luciano and Marco have proven their ability to build strong technology brands and help customers achieve critical business objectives. The expertise and relationships they bring to our company will help us capture the full market opportunity and build a strong, enduring presence for Message Systems in Latin America."

About Message Systems
Message Systems solutions power many of the world's largest, most complex email, text and cross-channel messaging operations. Our solutions enable companies to integrate messaging with any number of data sources and applications in order to orchestrate real-time two-way customer interactions through any messaging stream. The result is more effective customer communication that boosts engagement, drives down costs, increases revenue and builds closer relationships. Message Systems is the leading provider of messaging infrastructure to the world's largest social networks and e-businesses, including Peixe Urbano, Catho Online, Facebook, and many global leaders in banking, consumer technology and telecommunications. For more information follow us on Twitter @MessageSystems or go to messagesystems.com.