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SEATTLE, WA -- (Marketwired) -- 08/06/13 -- Improving the quality and efficiency of the U.S. healthcare system is on the national agenda. The Affordable Care Act is shifting our healthcare system away from volume-based, transactional care to a holistic approach that emphasizes prevention and treatment of the chronically ill. New mandates tying financial incentives and reimbursements to satisfying key clinical quality measures (CQMs) are driving health care organizations to involve patients in better managing their health.

It isn't easy. Motivating American consumers requires providers, payers and health management organizations to regularly reach and engage with patients, providing them with critical, timely information, prompting them to take medication and make appointments for tests, screenings, immunizations and other treatments. However, economics prevent healthcare organizations from expanding their nursing and call center staff to increase proactive patient outreach.

To meet the need for increased patient engagement and improved outcomes, Varolii Corporation, a market leader in consumer interaction management, is announcing two new applications -- Clinical Quality Measures and Healthcare Assessment. With these applications, healthcare organizations can cost-effectively scale outreach efforts, focus trained-staff on high-value, complex calls and improve patient satisfaction.

"Large healthcare organizations must extend their influence beyond the office visit or hospital stay and support healthy lifestyles, encouraging preventive screenings, vaccinations and treatment adherence," said Andrea Austin, vice president at Varolii. "Our new applications leverage proven, cloud-based technology and healthcare-specific best practices to successfully reach, engage and motivate patients to achieve desired outcomes, while holding down costs."

Varolii's CQM applications orchestrate cross-channel communications -- voice, email, text and smartphone push messaging -- to prompt patients to schedule vaccinations and cancer screenings, take prescribed medication or visit a patient portal to view test results. Best practices for patient interactions were developed in partnership with a Pioneer Accountable Care Organization that realized a 126 percent increase in engagement utilizing Varolii's applications.

Varolii's Healthcare Assessment application automates voice and text-based patient surveys for collecting clinical parameters, adherence, self-management knowledge, post-discharge and satisfaction information. Gaps in knowledge or care, lack of adherence and other key indicators are rapidly identified to better inform appropriate interventions, develop plans of care, or enroll candidates in disease management programs.

"More than ever before, there is a heavy emphasis in healthcare organizations to coach patients in sickness and in health," said Dr. Neil Warnock, MD, MBA, clinical consultant. "With the potential of 30 million new consumers entering the U.S. healthcare system, patient engagement technologies are critical to successfully improving clinical quality measures, driving better health outcomes and maximizing performance incentives."

Deployed individually or in tandem, these applications are proven to successfully reach more than 60 percent of the patient population and engage them in dialogues that drive action. Other key features include:

• Varolii's cloud-based Interact Platform enables healthcare organizations to rapidly deploy applications with greater flexibility at a lower cost. By leveraging cloud technology, organizations can also reduce IT staff constraints and scale more quickly to meet emerging patient needs.
• Seamless data integration with Epic, Cerner and other leading systems of record for an integrated view of patient records and interactions.
• Automatic transfer to a nurse or agent to immediately schedule services or address issues or concerns from high-risk patients.
• Voice and text cross-channel orchestration to ensure better reach and higher survey completion rates by engaging more patients.
• Varolii's personalization engine - Varolii ID to help increase patient engagement and survey completion rates by driving communications based on individual patient preferences.
• Web-based reporting and analytics provides real-time access to CQM and assessment outreach results, providing insight on high-level trends as well as individual patient data.
• Patient privacy safeguards to ensure HIPAA compliance by offering to contact patients at a time that safeguards their privacy.
• Comprehensive five-layer security provides superior data management and protects sensitive patient information.

Varolii works with more than 40 healthcare clients to deliver 150 million interactions to more than 12 million patients every year. For more information on Varolii's Healthcare solutions, please visit http://www.varolii.com/solutions/Healthcare/overview.aspx.

About Varolii Corporation
Varolii is a leading provider of customer interaction management applications. Our cloud-based communication service helps organizations more effectively interact with large numbers of customers and employees through voice, text messages, smartphone applications and email, reducing cost of operations and improving service. The company's award-winning Interact platform enables companies to deliver personalized communication on a large scale, achieving better results from fewer interactions. More than 450 companies trust Varolii to manage millions of interactions every business day. For more information, visit www.varolii.com.