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SAN FRANCISCO, CA -- (Marketwired) -- 09/11/13 --

• 85 percent have a strategic imperative to deliver apps on mobile devices
• An overwhelming 95 percent of respondents believe common source code for desktop and mobile is highly desirable
• 85 percent believe that native apps provide the best mobile user experience

A global survey sponsored by Embarcadero Technologies, a leading provider of software solutions for application and database development, finds that while a majority of Windows developers are experiencing great demand for mobile development, the actual delivery of these apps is being compromised due to the cost and complexity associated with supporting multiple platforms.

The survey, conducted by Dimensional Research and comprised of 1,337 Windows developers from around the world, reveals a clear disconnect between the growing interest in mobile apps and the lack of tools available to actually develop them.

"This independent, global survey of application developers confirms the brutal challenges they're facing as the shift from desktop apps to connected mobile devices unfolds," said Tony de la Lama, senior vice president of marketing and R&D at Embarcadero Technologies. "Developers have been telling us they must support existing desktop apps and at the same time make them available on mobile devices. RAD Studio XE5 with its complete app development support for Android, iOS, Windows and OS X, allows developers to build high performance, close-to-the-metal native apps with rich user experiences on these strategic platforms."

Key findings from the report include:

Overwhelming majority of Windows developers must add mobile to their existing app development strategy

• 85% of respondents receive requests for mobile apps
• 99% say existing apps must continue to be supported

Android is the most requested platform among Windows developers

• 83% of the requests for mobile apps have Android support as a requirement

HTML5 and JavaScript are not the solution of choice for mobile apps

• 85% of respondents say native apps are best for end users
• 74% of those who used HTML5 and JavaScript have had challenges

"Windows developers clearly see the need to bring their deep experience with application development to mobile applications," said Diane Hagglund, senior researcher at Dimensional Research. "Today's development options either limit the end user or result in costly and complex native development across multiple platforms. These Windows developers clearly need better options."

To download the full report, please visit: http://forms.embarcadero.com/13Q3RADSurveyWhitepaper

Survey Methodology
Windows developers from around the world were invited to participate in a multi-language online survey. They were asked a series of questions about demand for mobile applications, experience with delivering apps, and challenges. A total of 1,337 individuals completed the survey. All had experience with development of Windows applications.

About Dimensional Research
Dimensional Research provides practical marketing research to help technology companies make smarter business decisions. Our researchers are experts in technology and understand how corporate IT organizations operate. Our qualitative research services deliver a clear understanding of customer and market dynamics. For more information, visit www.dimensionalresearch.com.

About Embarcadero Technologies
Embarcadero Technologies, Inc. is a leading provider of award-winning tools for application developers and database professionals so they can design systems right, build them faster and run them better, regardless of their platform or programming language. Ninety of the Fortune 100 and an active community of more than three million users worldwide rely on Embarcadero products to increase productivity, reduce costs, simplify change management and compliance, and accelerate innovation. Founded in 1993, Embarcadero is headquartered in San Francisco, with offices located around the world. www.embarcadero.com

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