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SALT LAKE CITY, UT -- (Marketwired) -- 10/02/13 -- Lucid Software, the makers of cloud-based productivity apps, launched its beta of Lucidpress, a web-based, drag-and-drop design app that enables anyone to easily create beautiful print and digital content for business or personal use. Lucidpress breaks through the traditional design and desktop publishing market with an instantly intuitive product experience.

Lucidpress is an ideal alternative for those tired of the complexity of pricey design applications and the limitations of desktop software suites. With Lucidpress, users get the best of both worlds: freedom of a cloud-based app combined with the robust performance of a desktop application.

Users can dive right in with templates for both print and online formats with no learning curve. The product allows for seamless collaboration and pixel-perfect, multi-platform distribution, along with rich media integration including text, images and video on Google Drive, Dropbox, Flickr, YouTube and Facebook. Drag-and-drop functionality simplifies the entire experience, while real-time collaboration makes it easy to gather feedback from colleagues and clients.

"Our software epitomizes the transition from traditional ways of working to today's more varied environments," said Karl Sun, CEO, Lucid Software. "Where desktop software lags behind the new realities of an evolved market, we see a clear future with web-based applications. With Lucidpress, our goal is to make it easy for anyone to create stunning content like a design pro with all the added functionality made possible in the cloud."

The launch of Lucidpress follows on the success of the popular Lucidchart web app that makes it easy to create attractive visual diagrams and charts. The app has garnered a large base of passionate evangelists due to its intuitive nature and beautiful results. Lucidchart has more than 1 million users, including teams at AT&T, Warby Parker, Citrix, Ralph Lauren, and Groupon.

Lucidpress is launching in beta and will be free to all users during this phase. Once launched, Lucidpress will offer accessible pricing options.

About Lucid Software
Lucid Software is the maker of both web-based Lucidchart, a diagramming application used to create compelling and attractive visual communications, and Lucidpress, a publishing tool used to create print and digital content with ease. Driving the future of work, Lucid Software's cloud-based productivity suite serves a new way of working. Founded in 2010, Lucid Software is based in Salt Lake City, Utah with funding from Google Ventures, 500 Startups, 2M Companies, K9 Ventures, and other angel investors.