How to Use Big Data to Improve Card Usage and Customer Engagement. Por inetco.com - Seguridad Mania.com - España y América Latina

Digital and self-service payment channels have changed the way banks and customers interact. Less direct interaction means more reliance on “Big Data” for insights that will help you identify ways to better serve your customers, run more effective card programs and capture more wallet share.

Printec and INETCO invite you to attend a 30-45 minute live webinar, where we will showcase new technologies that will help your financial organization derive better value from customer transaction data. Learn how you can establish real-time insights into: - Card usage patterns - Profitability and cash flow - Application, network or third party service performance Can’t make the date? That’s ok. Contact Printec or INETCO if you are still interested in arranging a private discussion on how detailed transactional data can help you to predict next best product, identify customer performance problems, customize the consumer experience, competitively price card services and loans, execute targeted marketing strategies, and much more.