5 tactics for more relevant email marketing - Seguridad Mania.com - España y América Latina

Customers now expect relevant content from brands they follow to be delivered to them as and when they need it - whether they are searching for a product on the website or opening an email in their inbox. Klevu (the smart search experts) and dotmailer (email marketing automation experts) have partnered to bring customers a more relevant shopping experience. In this webinar, dotmailer will give learnings from their annual benchmarking report ‘Hitting the Mark’ on how 100 retailers are measuring up against the current needs of the customer. In 45 minutes, we will cover: 1.Which retailers are leading with their email marketing 2.Current email marketing trends in retail 3.The checkout recovery tactic that only 40% of brands are doing 4.Examples of successful emails that don’t give a sales promotion 5.How site search and email can supercharge relevancy for the customer