How to Plan and Build a Successful Content Marketing Strategy - Seguridad Mania.com - España y América Latina

Marketing, as we know it, is being transformed right in front of our eyes. More and more messages are being promoted every day, on more channels, and as a result, consumers are learning to simply tune out the noise.

Because of this, brands must leverage content marketing to deliver the useful information necessary to educate and build trust with their audiences.

But they often fail to document what they are trying to achieve, how they will get it done, and what measures will prove success. Marketers must develop new skills and a new creative process: one in which the
 rules are evolving at the speed of technology 
and regulation, and the turnaround time from concept to launch is often compressed to days or even hours.

In this webinar you will learn:

- The key factors for content marketing success

- The core components of a content marketing strategy

- The best ways to leverage editorial and curation services

- Join us as Michael Brenner, Head of Strategy at NewsCred, demonstrates how to plan and build a successful content marketing strategy.