Mobile Advertising: Which networks are winning? - Seguridad Mania.com - España y América Latina

Advertising used to be simple. As the number of potential advertisers and publishers grew, however, it was nearly impossible to track down and maintain a handle on all direct media buying processes. That is when ad networks were born – to help marketers scale in a fragmented world. With all this complexity, advertisers just can't keep up. There's a $25 billion -- that's with a B -- mobile advertising gap.

So what are you going to do about it? And how do you start pulling in the mad revenue that's waiting to be taken?

We'll share the findings of our most recent VB Insight report on mobile advertising, chock full of advice to help you understand the mobile advertising ecosystem. We've got the best practices for mobile advertising and the five biggest mistakes you can make as a marketer in this space. And best of all, we'll walk through the best ad networks for various use cases.

* Get strategies from major players in the mobile ad networks to increase engagement
* Learn the many ways fraud can wreak havoc on your mobile ad strategy
* Hear the best practices in mobile advertising
* Drive huge engagement with one mobile concept you're probably not doing today

This webinar will be based on John Koetsier’s VB Insight report, which published in June, 2015.

Check out VB Insight to access John's Mobile Advertising report, and to access the latest research on Marketing Technology: http://insight.venturebeat.com