Streaming en tiempo real de Big Data de Márketing en la industria del juego con VoltDB - Seguridad Mania.com - España y América Latina

At any given moment, millions are playing online games. But how do you enhance their experiences and increase retention by making sure each player is both challenged and engaged?

The answer is data. Understanding what’s happening to each player in every game in real time enables us to apply actionable insight in a matter of seconds to our core operations such as product development, marketing and CRM. As a result of these actions, we reach millions of new users, improve overall user engagement and interact with them effectively.

The ability to understand real-time A/B testing, manage marketing, deliver dynamic pricing and send out push notifications have all become essential for building long lasting successes in the mobile gaming industry.

Register for this webinar to listen to how Peak Games, the makers of Toy Blast and Gin Rummy Plus, upped their ante by incorporating a low latency, high throughput, transactional database that simplified their architecture and delivered real-time actionable data - increasing player engagement and ARPU.