Building A Foundation For Analytics Success Through Data Governance - Seguridad Mania.com - España y América Latina

Successful brands know that having quality customer data drives greater business success and more engaged customers. Yet organizations of every size continue to struggle with making data-driven decisions as a result of poor quality data. Join us to learn specific recommendations, tactics, and keys to success in building a data-driven culture that will power high performing data and analytics programs, including: - 3 key practices to creating a high performing data and analytics program - Why data quality matters - How to measure your brands data maturity level (and why it matters!) - How to make more data-driven decisions leveraging data governance learnings - Key misconceptions about data quality